7 steps to define your own reality

7 Steps to Define Your Own Reality

The other day, my friend sent me a message that sent me off on a rant. Wanna hear it?

I thought so!

Quick background, my friend and his wife came here (to Cozumel) over a year ago on a cruise ship for the day. After a day of fun, I planted a big fat seed by saying, “Why don’t you guys move here? This could be your life you know!”

The seed apparently sprouted some roots because they took me seriously! Long story short, they sold a lot of stuff, rented their house out, started teaching English online, and moved here.

In fact, they’ve been living here in Cozumel with their 6 kids for the last 4 months! My friend told me that moving here has helped them in more ways than they could’ve ever imagined.

Most of all, it’s given them perspective.

Now, back to the message. He said that he was talking with his parents and they alluded to the fact, that what he was doing (living in Cozumel with his family) wasn’t actually “reality”. My friend said that to his parents, working 50 hours a week was reality.

Oh man. It made me go a little crazy.

First, I thought, “well what the heck is reality anyway?”

And isn’t that SUUUUUPER subjective?

My friend is American. So are his parents. To Americans, working 40-50+ hours a week is labeled “normal”. Or, that’s their “reality”. Oh, and they get two weeks of vacation a year.


What if my friend was French or Spanish? His parents might have said, “You need to work 30 hours a week and take the month of August off for holiday. That’s reality!”

Or on the flipside, what if they were Japanese?

“You need to work 80+ hours a week and never go on vacation. That’s reality!”

Obviously, I’m stretching this a bit but I’m making a point.

Reality is subjective. It all depends on your family, your education, your culture, your country, and so on.


When dealing with what we call reality, you need to ask yourself some hard-hitting questions.

  • Do you do things simply because that’s how it’s always been done?
  • Do you welcome change or do you resist it?
  • Do you actively try and take charge of your own happiness?
  • If so, would you say you’re generally happier than those around you?
  • If you have a job, why? Do you do it because you think it’s the only way to make money?
  • If you don’t have enough time for your family and friends? Why?
  • Do you travel as much as you like to? If not, why?
  • Do you have time for your hobbies or the projects you want to get done? If not, why?
  • If you’re not happy, why?

Seriously ask yourself these questions. If you can, then you’re braver than most people. It’s scary to question everything you’ve ever known.

But if you’re current reality sucks, then you need to change it. And it all starts by asking the right questions.

Please, please, please don’t do things because “well, that’s just how it’s done” or “that’s the way it’s always been done”.

What nonsense!

Please don’t be a clown and copy what everyone else is doing. That’s what average people do. If you’re reading this blog post, you’re not average. If you were, I would have already offended you.

You, amigo mío, are bound for something greater. A better, richer life.


You can define your own reality!


I know, it’s so scandalous of me to even say out loud let alone publish on this blog!

But I’m going to say it again because if you’re reading this, you need to help me share it with the masses.

You can define your own reality

The key word there is “can”. As in, will you be brave enough to actually do it? Will you be able to let go of your parent’s expectations? What about your university professors? What about your country? What about society as a whole?

I have ranted about this already when I said that the so-called “alternative lifestyle” should actually be the new normal lifestyle.

I am a fiercely independent person. It took me a while to fully realize that but once I did, and started being true to myself, it changed my world. My wife is the same. This is why we decided to cast aside the lifestyle our society told us we should be living and actually begin to live our dreams.

Because we’re so independent, it makes us incredibly intentional about everything we do. That includes shaping what our reality looks like – especially shaping what our reality looks like!

To me, it’s crazy that:

  • people in 2018, still sit in traffic for literally 2+ hours a day to go to a job
  • with all of the information available online, there are still people complaining about not having enough money
  • people still start off life in the hole with $100,000+ of student debt to get a college degree to try and get jobs that don’t exist anymore
  • people accept that they only get to see their friends and family on nights and weekends and maybe the occasional holiday

There are a lot of things that society says is “reality” that I just plain, flat-out, 100% do NOT accept.

It’s not MY reality.

And it doesn’t have to be yours.

If you’re providing for your family, as in, you are making good money in an honest and legal way, then who cares how many hours you put in?

Who says 40 hours is the right thing anyway? Some union boss from 1921?

That’s industrial age legacy thinking. And even though we left the industrial age behind, people still accept it as their reality.

It’s time for you to be a rebel.

40 Hour Scam Alert


With my rant out of the way, here are some practical steps to define your own reality.

#1 – Accept That You Can Customize Your Own Reality

It seems obvious but you’ve got to embrace the fact that you are 100% in control of how you choose to live. You might have to wade through decades of social conditioning but you can do it.

Accept that your life is not already predetermined. You don’t have to follow any path you don’t want to. Really.

Hammer or Anvil

See that quote above? Everyone thinks they’re the master. But most people are usually the servant. Servants to a schedule, a job, a boss, a corporation, etc.

Here’s your chance to really be the master.

#2 – Look For Examples of People Who Are Free and Model Them

Take a good hard look around you. Who do you know is truly free?

I’m willing to bet if you do happen to know anyone like this, they do not have a job. They do not have an excess of consumer debt. They are generally in control of their life.

What you need to do is to model them. Observe what you like about their lifestyle and use it to build your own.

If you don’t know anyone personally, reach out to people online. Don’t be afraid to ask them hard-hitting questions about their income source, goals, dreams, etc. If they’re really living the dream, they won’t be shy with their info.

#3 – Decide What You Want Your Own Reality To Be

In the last point, notice I said to find people to model but you should NOT copy them. You need to decide what’s right for you.

For us, we had friends that were perma-traveling with their kids. As much as we love to travel, we wanted to have a homebase abroad and then visit other places. It’s what works well for us.

So do what works well for you. Look for inspiration from others but adapt it to you. Make it yours. That’s key.

#4 – Start Living Your New Reality

Start to live your new reality even if just by a little each day. For most people, they can’t just quit their jobs and live the dream tomorrow.

BUT, you can start your lifestyle business on the side and then grow out of the job. If you work it hard and consistently, you will be able to make the jump and leave the job behind forever.

Also, let’s say your new reality includes moving to another country or traveling. You can begin now to learn all you can about the places you want to go.

Before we moved to Cozumel, I watched every YouTube video I could about Cozumel, especially the ones with scuba diving.

Start doing a little every day that will lead you to your new reality.

#5 – Accept That There Will Be Pushback

When you start to go after your dreams, you’re going to meet resistance. People are going to try all manner of tactics (reason, logic, fear, etc) to get you to stay right where you are.

A sad truth about most people is that they’re not living their dream lives and when they see someone they know creating their dream reality, they get scared. This manifests itself in all sorts of ways from complaining to manipulation to straight up jealousy.

Just be aware that it’s going to happen and most likely from the people you know and love – friends and family.

It’s all OK though because you join a new “cool club” of people all living their dream lifestyle. I’m not kidding. As we’ve traveled and lived abroad, we’ve met so many people who “just get it”. Like we all woke up from some dream and now are living our happily ever after.

I’m not saying everything is rainbows and unicorns, but life is better on this side. Waaaaay better.

#6 – Wake Up Grateful Every Day

Seriously, not kidding. You worked your butt off to get here. Now enjoy the fruits of your labor.

Take time to recognize that you get to live like the REAL 1% – the people that have time freedom and who get to choose what they’ll do each and every day.

After my friend sent me the message about “reality” I told him, “Well, gotta go. Going for a swim with my wife. In the Caribbean. At 8:15am. When most people are clocking in.”

He said he too was headed to the beach for the day with his kids.

Be grateful. Never take it for granted. It will keep you happy.

#7 – Share the Message With Those Who Will Listen

Once you’re living it yourself, share it with others! There is so much room for people in the cool club! Seriously.

The majority of the population is still slaving away. They don’t have to be. You can show them how to be free through your example.

Will you do it?

And that’s it! That’s my 7-step program for creating and living your new reality.

I hope you do it.



Just do it.

Be brave.

Go for it.

Your future self will thank you.


Photo Source: My phone. It’s a pic I took at Aguas Azules in the state of Chiapas, Mexico on a trip with my fam. Beautiful right?  🙂

Because We Felt Like It

“Because We Just Felt Like It”

“Hey Sean! I heard about what you guys did. You lived in Cozumel for a couple of years or something?”

“Yep,” I said.

“That’s so cool! What made you guys do it? I mean, I know you work online. But why Mexico?”

I shrugged and said, “well, because we just felt like it”.


That’s literally a conversation I had a while back.

And it’s very similar to countless other conversations we’ve had when people find out about our lifestyle.

If you check out our timeline, you’ll notice we went back home to Southern California for a year starting mid-2015. Then we came back to Cozumel just over a year later.

People that we knew and also new people we met would ask us why. Most people knew I had my own online marketing agency so they knew the how. But they would ask why.

For my wife Heidi, it was because she wanted live on a tropical island and experience a different culture. For me, I wanted to go scuba diving a lot.

Simple. As. That.

Cozumel ended up being the perfect fit for us!


There’s a funny scene in the movie Forrest Gump where he took off running for a couple of years. After he started to get some notoriety, news reporters caught up to him and asked him why he was running.

“Why are you running?”
“Are you doing this for world peace?”
“Are you doing this for the homeless?”
“Are you running for women’s right?”
“Or for the environment?”
“Or for animals?”
“Why are you doing this?!”

Then Forrest answered, “I just felt like running”.

In many ways, I’ve felt like Forrest.

When speaking with people who are strapped down to jobs & bills, it’s just so hard for them to believe that we lived in another country because we just felt like it!

But I do have a better answer than perhaps Forrest did.

We did what we did (& are doing it again currently) to be able to live in other countries, expose our children to new cultures, and see amazing places in this world. This is exactly WHY we started a lifestyle business in the first place.

Unlike Forrest who wasn’t running for world peace or women’s rights or anything else, we ARE “running” for something. In a word… freedom.

The freedom to do whatever we want, whenever we want to do it.


What do you want? No, seriously. What would you deep down really love to do?

  • Spend a year living in Tuscany, Italy?
  • Scuba dive on the Great Barrier reef in Australia?
  • Volunteer at an animal shelter?
  • Start a non-profit?
  • Go on a mission or do service abroad?
  • Swing in a hammock on a Monday morning?


What that thing actually is depends on what you deep down really want. In the end, it’s about chasing and finding happiness.


We often get so busy thinking about getting a better job or moving up the company ladder. People think, “If I can just get that raise then I can (fill in the blank)”.

People think they need more money. And it’s usually so they can buy a cooler car or a bigger house or whatever.

But that’s really not the point of any of this thing called life.

The real focus should be happiness. Start there and add everything else as needed. 

This is one of the reasons why I love the lifestyle business model so much!

You only start one to be able to fund your desired lifestyle. You’re starting with your values – the things that make you happy and then build a business around that.

I’ve been doing it for 8 years now and it’s worked out pretty awesome. And that’s why I preach this stuff here. To help others to live it as well.

To help you!

Wanna know who the happiest people in the world are?

They’re the ones that have a strong network of friends & family. They’re the ones who wake up and do something meaningful everyday of their lives. They’re the ones that own 100% of their time.


What if you woke up one day, did some meaningful work that you enjoyed, and then spent the rest of the day doing whatever you wanted?

And what if you were able to do that everyday?

It is possible, you know.

I do it. My friends do it. Lots of other people are already doing it.

Now it’s your turn.

It’s all entirely, completely, 100% up to you. You just have to decide. And then you have to hustle.

Then one day you’ll find yourself relaxing somewhere. And someone will find out what you’re doing and they’ll ask you how you did it.

Then, if they’re smart, they’ll ask you why you did it.

And you can simply respond, “because I just felt like it”.


I'm not a rebel, I'm intentional

I’m Not a Rebel, I’m Intentional

Right now, your eyes are going to scan to the happy little quote that I have below. Before you get started reading it though, just know I’m about to expand on it.

And probably in a way you might not think.

OK, go ahead, read the quote…

Heres to the crazy ones

For you freedom fighters out there, you might thinking “Heck yeah!” That quote is like the call to arms for all people wanting to be different.

And you might be thinking that I’m about to launch into a rant about how I just looooove being a rebel or a crazy one.

I’m not.

What I’m about to share is why you shouldn’t be a rebel because it’s cool or trendy. You should be a rebel because doing the things that rebels do genuinely makes you happier.

I’m Not a Rebel, I’m Intentional

I don’t do stuff because everyone else does it. I just don’t.

BUT, I also don’t do the things “rebels” do just for the sake of being a rebel.

That would be kind of like expressing my individuality dressed as an urban lumberjack with my beard and red-rimmed glasses…. just like all the other urban lumberjacks with beards and red-rimmed glasses…

No. Sorry. Not me.

I do everything I do because I’m 100% intentional about almost every aspect of my life.

This includes:

  • where I live
  • how I make money
  • how many hours a week I choose to work
  • what I do in my free time
  • what kind of education my kids are getting
  • where we vacation (& for how long)
  • who we spend our time with
  • and so on…

I’ve worked very hard to get to the point of where I am. I’m a free man. I’m happy. My wife is happy. Our kids are happy.

And that’s kind of the entire point of it all!

What’s ROI of Your Lifestyle?

Investors all look at getting a positive Return on Investment (ROI) of any money they dump into a business, the market, crypto, whatever.

So, what’s the ROI of your current lifestyle?

If we measure your investment as tied to your overall level of happiness, are you getting a positive ROI?

As with almost every decision I ever make in my life, I look at our return on investment. If I’m going to invest my time, energy, money, or really anything, I look hard at that ROI.

Will it be a good use of my time? Will it make me happier? Will I be able to get some “warm fuzzies” by helping others or spending time with them?


“I’ve Just Kind Of Got Life Figured Out”

One time I heard my friend Connor giving a talk and he said, “I’ve got a great family, I’ve got my own successful business, I’ve just kind of got life figured out”.

I know and love the guy but at the time, I thought it came off a bit arrogant. Thinking about it later, it’s really not. It’s just that he tapped into the 1% of people in this world who’ve made life work for them.

For the rest of us, it sounded arrogant because, “How could someone figure it all out? What makes him so special?”

The arrogance was me projecting that onto him because no way could someone already be happy and have it all. But he did. And I soon figured it out myself not too long after.

Over the past 20 years or so, I’ve observed people from all walks of life in many different countries around the world. I’ve seen what makes people happy and what doesn’t.

Happiness seems to be the one thing that everyone wants to have but somehow ends up forgetting about it because they’re too busy making their boss happy and paying the bills.

Often by seeing what other people are doing (& how it’s NOT working) you can find the answer to happiness. Just do the opposite.

So I repeat, I never try to be a rebel just to be different. I’m a so-called rebel because I actively work on being happy everyday. And it usually means doing everything just about opposite from the masses.

It’s Time to Examine Your Life

You need to closely examine why you do what you do.

Do you drive in traffic to sit in a cubicle all day? Would your boss get mad if you decided to simply go to the park for the day instead?

Really think about what you do on a daily basis! Do you do it because it’s what your parents taught you? Do you do it because it’s what your high school or college guidance counselor told you to do? Do you do it because it’s what you think society tells you to do?

If so, just a long hard look at those people’s lives. Are they happy? Really? Chances are they aren’t. Most of them are just talky talky.

If you do have a job, I’m willing to bet it’s because it’s what you think you need to make money. Sorry amigo but there are LOTS of ways to make money without selling your soul for 40+ hours a week.

If you don’t live where you want to live, why not?

Do you do the things you want to do, whenever you want to do them? If not, why not?

Are you happy? Like seriously, deep-down, blissfully happy? If not, why not?

I’m Your Friend

About now, you might be thinking, “Sheesh! Lay off me will ya fella?”

Nope. Sorry. Not if you’re reading this blog post.

My goal is to make you uncomfortable. To get under your skin. The same way Tim Ferriss and Gary Vaynerchuk did with me back in 2009.

I want you to get upset with the status quo and do something with your life to actively make yourself happier.

I’m your friend in all of this. Trust me, you should already know my ulterior motive in even writing these blog posts. I want to have an entire army of cool people that have the time and money to do cool stuff whenever and wherever.

That’s it!

If you’re like my 2009 self, and you’re sitting in a cubicle reading this on your lunch break, then I’m talking to you my friend!

Wake up! Do something. Let loose. Start asking yourself some hard-hitting questions that you’re probably even afraid to ask.

Just look at me – I’m an average dude. I’m not special in any way. I don’t have a 6-pack. I’m not really handsome. I wasn’t born into wealth.

BUT, I’m happier than almost every single person I know. I live where I want to live. I do what I want to do. I’m a happy, grateful schmuck that stumbled onto this recipe.

And I Want That For You Too

This is why I freaking preach this stuff. It’s there. It’s available.

Why wouldn’t you do it?

So go ahead, be a rebel. Do something cool. Make your life something you’re proud of.



Crafting Your Own Life Playbook

Hey, wanna know something fun about me? I played football when I was in high school. And yes, to you my non-U.S. friends, I mean American football.

Check it out. I’m #61 in the pic.

Sean Football

I learned a TON through the experience – discipline, goal setting, teamwork, hustle, and more.

If you do happen to be one of my friends NOT from the U.S., then it’s about here that you say, “Whoa, whoa, whoa Sean. I just don’t understand American football. It’s too confusing.”

And yes, I get it. At first glance, it might look confusing. But it’s designed that way.

Every football coach has a playbook – a guide that lists out all of the team’s set plays. Based on what’s happening on the field, the coach makes a call (usually to the quarterback) to advance the ball.

If everyone on the team does his job well, the team will drive the ball forward. Do enough of that and the team wins the game.


In life, we have many changes – ups and downs. It’s constantly changing.

How we respond to these changes will depend largely upon how well we live according to our values – the principles we hold most dear.

Your values are like having your own coaches playbook. The defense is tough – stuff like job-loss, politics, social unrest, death, etc. But it doesn’t matter what the defense throws at you. You’re ready.

You have a playbook that shows you how to respond.


Your values may come from your childhood and how you were raised. They may come from your religion if you’re religious person. Your values may come from your family or friends or other peers.

Regardless of where your values come from or however you may have been influenced, you need to get super clear on what you want to have as your values.

There is no law that says that the values that you were raised with are the values that you have to live with for the rest of your life.

I’m going to repeat that because it’s that important: there is no law that says that the values that you were raised with are the values that you have to live with for the rest of your life.

You are a free person free to choose whatever lifestyle you want to live. Your overall level of happiness and fun depends on the quality of the values that you put in place for your life. And how well you stick to them!

If I had stuck to many of the same values I was raised with and influenced by into my adult years, I never would have left the job world behind. I thought a job meant security.

I never would have sold everything I owned. I thought that stuff equaled wealth.

I never would have traveled to other countries let alone LIVE in another country. I thought that my own country (that I just happened to conveniently be born in… think about that one for a second) was the safest and best country in the world.

What a limited life I would have had if I had let those old values dictate my life!

I would have let others and their negative values keep me from living what I consider to be a pretty rad lifestyle. In fact, I love my life.

And it’s all because my wife and I have chosen a set of values to follow all based on stuff that makes us genuinely happy.


Here’s the thing, life can sometimes be awesome and life can sometimes be sucky. But if live according to your own values, the ones that you set yourself, then you will generally be happier than most people.

It doesn’t matter what comes your way. You will react to the changes that come your way based on the values that you set. The principles that govern your own life.



You first need to decide what values you want to have. You need to be conscious about what beliefs you want to have in your own life.

Maybe you decide that you want to have more fun. Maybe you want more money. Maybe you want more mobility and the ability to travel and do cool stuff. Maybe you want more time with family. Maybe you want more education.

It doesn’t matter what it is but it does matter that it’s important to you. It’s your job to decide what plays will go into your playbook. Then as you go through life, and the defense comes after you, you’ll simply refer to your playbook.

Not only will you push past life’s challenges, you’ll be happy as you do so!

Get busy! Your future happy self is waiting for you to decide right now.


You either Do or you dont

You Either Do It or You Don’t

This morning I had breakfast with my good friend Carlos. Although Carlos lives in Cozumel, he’s currently working aboard a cruise ship making some big bucks.

He’s gone for weeks at a time over a 6 month stint with a month off in between.

He actually laid out for me how much he’s making and that if he sticks with his plan, in 2 years he’ll have enough money saved to buy a house with cash as well as to start his own business here on the island.

What he’s doing reminds me of one of my favorite quotes:

“Entrepreneurship is living a few years of your life like most people won’t so that you can spend the rest of your life like most people can’t”

I know Carlos and I know he’ll make it. And it’s awesome to see.

What about you?

If you’re reading this, chances are good that you’re looking for something more. More money, more free time, more freedom… more.

But this is a chance for you to do some introspection.

Before you can achieve something cool, you have to know a bit about yourself.

What Category are You?

In the last 4 months, I’ve visited 7 countries – U.S.A., Spain, Portugal, England, Ireland, France, & back home here to Mexico.

It’s exposed me to various lifestyles, political systems, economic models, and more. It’s made me think A LOT about the people who make it. And I mean, the people who have a dream and then make it a reality.

I feel like people fall into 3 categories:

1 – those who chase after their dream lifestyle and make it happen

2 – those who want the dream lifestyle but don’t make it happen

3 – those who think the dream lifestyle is only available to other people or “just in the movies” or “only in America”

As you read the list, what category do you think you fall in?

Be honest!

If you’re in the 3rd category, I can’t help you. For whatever reason you believe that you can’t live a dream lifestyle. To be honest, this blog probably is not for you.

If you’re in the 1st category, awesome! This blog may help you on your way or if you’ve already “arrived”, it will just reinforce your beliefs and the actions you took to make it.

My message today is for you in the 2nd category. The dreamers. The procrastinators. The “talk the talkers but don’t walk the walkers”. Yes, it’s for you, you lazy bums!

But never fear, here are 3 key principles that will help you.

1. You’ve Got to Sacrifice

Have you ever sacrificed something?

Maybe you sacrificed 4 years of your life in your early 20’s to get a college degree? Maybe you sacrifice sleeping in to get in an hour at the gym? Maybe you sacrifice going out to eat to save up for a trip to Europe?

Are you starting to see the theme there?

Sacrificing something usually means giving up something you think is good in order to get something better.

So in reality, you’re not really losing anything but gaining.

When it comes to your dream lifestyle and how to get there, what are you willing to sacrifice now? TV? Some sleep? Your weekends?

Re-read that quote:

“Entrepreneurship is living a few years of your life like most people won’t so that you can spend the rest of your life like most people can’t”

In other words, you’re going to do something now that most people won’t in order to live like the 1% (or whatever you want to call it).

In high school, my buddies used to make fun of a guy we knew that hauled hay back and forth over the weekends. Little did we know he was making big bucks.

He always just laughed off our teasing but one day he said, “you want to know why I do this? It’s so that I’ll be able to retire 30 years before any of you!”

He understood sacrifice.

In our case, my wife and I sold everything we owned and moved to start our business. We became minimalists so that nothing, including stuff, could keep us away from our dream of “living on a tropical island”. Obviously, we made it happen.

People who live their dream lifestyles are willing to sacrifice.

2. Fear Being Average

I want you to squirm a little bit right now.

I want you to think about lying on your deathbed and looking back at your life with regret. I want you to think about all the things you wanted to do but didn’t. I want you to think about that trip you always wanted to take or that dream house you always wanted to buy with cash.

If you have any dreams and you’re not actively working towards them, you’re just a boring, average human.

Oh snap! I know, harsh.

But don’t you want more than just a mundane life though?! If you’ve read along so far, I think you do.

If you’re the kind of person who’s cool with average, I probably offended you already. If you could “unlike” this site, you probably already did.

However, if you know you’re worthy of a more fantastic lifestyle, then hopefully I’ve inspired you.

“No way I am here just to pay bills for 75 years and then die!”

Since many of us are motivated by fear, I want you to think about living an unfulfilled life. Really let it seep into your pores. Then I want it to scare the heck out of you!

I want it to take a hold of you and drive you. Once you do that, you’re ready for the next step which is…

3. Take Immediate Action

This is pretty straight-forward.

What do you want? What’s the first step to getting there? Do that. Period. Then do the next thing. Then the next. Don’t look up until you’ve arrived.

I know what you’re about to say.

“Sean, for starters, I want to have more money”.

“Great!” I say. “Start a business! Don’t stop until you’re making as much money as you want!”

“But it’s not that easy…”

“Yes, it is,” I interrupt. “I know because I did it”.

Look at your big goal and then work backwards from there. Break it down to everything you need to do to make it happen. If you don’t know, look it up! Everything you need to know is already available online.

Then you need to get busy actually DOING it all.

Write up a to-do list. Put a goal achieving app on your phone. Get an accountability partner. Do whatever works for you.

Just do it.

And this leads me to the absolute truth which is…

You’re Either Going to Do It or You Aren’t

It’s that simple.

Lots of people talk the talk. Few walk the walk. It’s life.

I’m not sure about you, but I think that this life is too dang cool to waste rotting in a cubicle or at some lame job.

When I used to sit in that cubicle, my heart ached for something better. And I finally stopped talking about it and actually DID something.

If I ever get the chance to speak with you, I’ll know within about 2 minutes whether or not you’re going to make it. You know how? I’ll ask you what you’re willing to give up. I’ll also ask you about your goals and what you’re doing to make them a reality. Your answers will tell me all I need to know.

Those who do, do. Everyone else lives a sad, frustrated life.

The question is, are you the kind of person that is going to DO something? Or will you forever just WANT to do something?

It’s. Totally. Up. To. You.


Cold Hard Facts About Family Rocketship

7 Cold Hard Facts About Family Rocketship

Right to the point – there’s a lot of noise out there about starting a business, working online, living abroad, and so on.

This post is to let you know I’m for real. I’m going to be honest, direct, and to the point.

As the saying goes, “by their fruits ye shall know them”. In other words, if you’re going to follow someone, you want to see that they’re actually walking the walk.

The following are some of my “fruits” that you can judge me by.

I’ve laid them out as facts because I don’t mess around. I value your time. If my message isn’t for you, no worries. But if you’re curious, read on amigo!


This industry, with whatever we want to call it (lifestyle design, lifestyle business, entrepreneurship, etc), has a lot of cool people in it.

People like Tim Ferriss, Chris Guillebeau, and others. But I’m very different from many of them in some key ways. First and foremost, I’m a family man.

While I love these guys and appreciate what they have to say about business, travel, and a few other things, they just don’t have the perspective that a parent or married person does.

Want to live in Costa Rica for 6 months? Sounds great! Ooops, but what if your wife says, “no way”? Or what if your kids say they’ll hate you forever if you take them away from their friends?

The whole lifestyle design thing sure is fun when you’re single and have nothing to worry about except what fits in your carry-on.

When you’ve got a family though, it gets real. You have to be much more intentional with things like where to live, education for the kids, making significant money, and so on.

I started Family Rocketship over 7 years ago with the intention of adding the voice of a husband and a parent to the mix. Like I’ve said before, it’s one thing to be a single 22 year old, make $2K a month, and take off to live in Bali. EASY!

But what if you have an 11 year old girl? What about a 5 month old baby?

I’ve been there and am doing it.

Family Pic in Ireland


Here’s the thing: among many of the well-known names in this industry, most of them make money by teaching you how to make money.

You make money by teaching people to make moneyWhile I respect and really like most of these guys, something has always bothered me about the whole concept.

To be totally fair, I do sell two courses myself.

Personally, I think they’re both extremely well-priced for such high quality info all based on real-life experience.

In fact, when I first announced The 60-Day Entrepreneur, I got this email from a lady curious about it:

“Hi Sean, I’m interested in your 60-Day Entrepreneur course but what’s the catch? Why is it so cheap? Is there some kind of upsell after I buy it?”

I replied:

“Nope! No upsell! Just good info at an affordable price.”

Let me be perfectly clear, I’m not trying to retire off any money that is generated by Family Rocketship.

In fact, most of the information on the site is free! I only charge for the two courses because I’ve learned that people really have to pay for something to appreciate it. Oh, and I still spend time in those courses making them better and answering student questions.

But you will NEVER see me do any cheesy $2,000 product launches for a bunch of PDF’s of info that you can piece together online. Never.

Family Rocketship is a hobby for me. In fact, it’s almost a calling – something I feel like I’ve got to do.

I’ve seen people like Dan Pemberton, Caet Young, Reece Mower, and others who all quit their jobs to run their own businesses and live their ideal lifestyles.

They all were able to do so because of information I shared. I mean, that’s HUGE! And I take it super seriously.


Many people get some quick success with their own business and then in less than a year turn around and become the “expert” and make money teaching it. Basically, they’re marketing pros that found something that’s profitable and then exploit it.

That’s not me.

While I do teach how to start and scale your own digital marketing agency, I still literally run my own! And I’ve been doing it since 2010!

It’s what puts food on the table and allows me and my family to do cool stuff. I don’t have any plans of letting that go any time soon.

And this goes back to Fact #2, I still make my own money by providing real services for real clients. NOT just teaching you how to do it all loaded with a ton of affiliate links.

If someone is teaching you how to start and scale a business for example, have they done it themselves? If not, why the heck would you even listen to them?

Bottom line, I make my own money in a way that doesn’t conflict with my messaging at Family Rocketship. In fact, it’s what makes me totally legit.


When you start your own lifestyle business and it’s making significant income, you’re then able to do whatever you want.

For my wife and I, we started our business with the intent of living abroad for a while. And guess what? After two years of hard work, we made it happen!

We took off to live on the island of Cozumel in the Mexican Caribbean. After 2 ½ years there, we spent half a year in Europe and then a year back in our home in Southern California. Then, we decided we still wanted more so we went back to Cozumel.

(Check out our timeline for more details…) 

As I write this, we just got done with a 4 month summer vacation in Europe. And yes, I said 4 months. We’re now back in our home in Cozumel and the kids started back at their school today.

It just blows my mind that people would take any travel or living abroad advice from people who’ve hardly even done it.

We’ve been living outside the U.S. for 4 of the last 5 years of our life! We’ve gone to places like Ireland, France, Italy, Scotland, Spain, England, Portugal, and more! Even my 5 year old daughter has now been to 12 countries.

I get that travel or living abroad isn’t for everyone. I totally get that. I’m just making the point that you should never follow someone in this space (or any space) if they haven’t done the thing themselves.

Family in Paris


I own and run my own lifestyle business. After a pretty slow first year of growth, I scaled it up once I put systems and a team in place.

Then I was able to drastically reduce my own workload and involvement. That said, I still work a lot.

The difference is that the work I do is the work I WANT to do.

Trust me, swinging on hammock on a beach is fun. But you can’t do it everyday. You need to work. You need to do something meaningful.

For me, working on my own business is fun.

I even work personally with a few of my choice clients. Also, I have a few other projects (like Family Rocketship and the vlog) that keep me busy.

And here’s the big kicker: not only is the work I do the work I want to do, I can choose WHEN I want to do it! If I want to take off for the day and go swimming with my wife, I can.

That’s the freedom I talk and preach about here at Family Rocketship.


If you’ve been anywhere on my site, you can see that I’m trying to collect your email address.

Why? Because I’ve got some cool stuff to share!

Not too long ago, I got this email:

“The email I’m replying to says, “Ever have a question? Just hit reply.” And it’s signed “-Sean”. Do you have someone on your team reply to emails, or do you reply yourself? How do you have time for that?”

I said:

“I have time to answer emails here at Family Rocketship because this is a hobby for me. It’s not my main business. I also don’t market this a whole lot.”

If you get an email from me, it’s either a direct message or part of my overall email content messaging. Either way, if you have a question, I’ll reply to it.

I got this message the other day from a guy named Jim:

“Thanks again for responding, that’s a cool place you’re at in your venture to be a recognized name in lifestyle design but still personally answering emails – tons of respect for that.”

That meant a lot to me!

Again, I want to make sure everyone knows I’m just a regular dude who really wants to help others.

Have a question? Just email me! Sean at Family Rocketship dot com.

The exception? If you’re pitching or selling me something I won’t reply. Don’t waste your time.


I got another email from a woman named Sarah that said this:

“If you’re doing so well, then why do you have so few followers and comments on social media?”

I had to laugh at this one!

Yes, I kind of suck when it comes to marketing Family Rocketship. I suppose I should get on Facebook and Twitter more and use those good old hashtags. After all, it’s what I do for my clients in my main business!

But I repeat, Family Rocketship is a hobby for me.

To be blunt, I’ll put in as much time as I want to put in and I don’t always feel like tweeting out every little thing just to get views and new subscribers.

In fact, I’m just not concerned about how many Facebook followers I have. It’s not a metric that necessarily equals success.

Success metricsThe most important success metrics for me are free time, time with family, mobility, income, and so on.

Just because someone has 5 million followers on Instagram doesn’t mean they get to enjoy the same lifestyle that I do.

It’s actually pretty easy to make your life look good on social media, even if it sucks in reality.

I have nothing to prove to anyone.

Look, my view is that you either want this information or you don’t. Most of the stuff I put out there is free for crying out loud!

If you’re on my email list, it’s not my goal to try and get you to open every email from me and buy everything I may be selling. In fact, if you don’t find value, I would kindly ask you unsubscribe. Not trying to be rude but rather just to save you time and save me money. I have to pay for every subscriber that I have!

I don’t play any typical marketer games. I try really hard to just give you the straight-up info you need if you want to start living your ideal lifestyle.


I share this all with you to let you know I really walk the walk. More than most other bloggers or podcasters or authors I know in fact. I may not have the biggest following. I may not do annual conferences. I may not cruise around the country doing book tours.

But I am living my ideal lifestyle. And I’m doing together with my wife and 3 kids.

If that’s something that interests you, then let’s be friends! Check out the site, read a post or two, watch a vlog or two, and then drop me a line. Sean at Family Rocketship dot com.

Let me know where you’re at and where you want to be.


If Your Life Were a Book, Would You Read It?

When I started my weekly vlog series, I used this quote:

“If your life were a book, would you read it?”

If your life was a book, would you read it

Think about it!


Imagine walking into a Barnes and Noble bookstore and there on a display table right smack dab in the center was a heaping pile of brand-new hardcover books. On the cover is a picture of you!

The title says your name and it’s written by you. As you open it and leaf through the pages, you start reading bits here and there. Do the titles intrigue you? Do the paragraphs jump out at you? Any key sentences that grab your attention?

What would it say?

Would it be a page-turner? Would it be interesting? Funny? Epic?

Or would it bore you to death? Imagine reading something this:

Today, traffic was horrible. There was an accident on the 5 so I got to work late. Of course, I saw a note from John asking me to come into his office the second I logged onto my computer. I tried to explain it to him but he didn’t care. He said it was my “last offence” before being put on “indefinite job in jeopardy”.

As if he seemed to know what I was going to say next, he said, “Don’t make me have to write this up as ‘insubordination’. Your numbers are good and that’s the only thing keeping you on here…”

When I got home, it wasn’t much better. I found a notice from the apartment complex saying that our water bill was three times the normal amount. My roommate doesn’t seem to notice that his 30 minute showers are forcing me to max out my credit card just to keep up with bills.

I don’t know how much longer I can take this…

I think you get the point.

Oh, by the way, that is actually somewhat autobiographical. I’ve actually heard the words, “indefinite job in jeopardy” and “insubordination” and “last offence” at jobs I had in the past.

Holy crap, just thinking about that versus thinking about where I am right now (staring out a window in my AirBnB flat in Northern Spain) brings me a swell of crazy emotions. I’m so grateful for where I’m at now!

And I wish I had a time machine to go back and show the past me some pics of my current life. I’d say, “Hold on, man! It gets better!”

And the feelings that I’m having right now are the exact reason why I’m writing this for you. If you’re reading this, mi amigo, I know you know there’s something better out there for you!


But maybe the book example doesn’t do it for you. What if your life was a movie? Or a play?

In fact, one of my favorite quotes is:


Is your life a wonderful play? Are you having fun?

Anthony Kiedis of the Red Hot Chili Peppers sings at the end of “Can’t Stop”:

“This life is more than just a read through”

This is it dude! There’s no practice or dress rehearsal! You are on stage right now and everyone is watching!

Are people watching you sit in your car in traffic? Are they watching you clock-in at a job and then sit in a cubicle? Are they watching you fidget in your chair while a boss takes out her own personal problems on you? Are they watching you on your lunchbreak view YouTube videos of people traveling around the world?

Honestly think about it!

If you were to look out into your audience, are they bored? Are they yawning? Are they getting up and leaving?

Keep in mind, this is just an analogy to get your mind going. Obviously, you shouldn’t be living to entertain others. But, you should be living a life that you yourself are proud of. Something that if you showed your 12 year old self, he or she would be dazzled.

And here’s the thing, you can! In fact, there are about ZERO excuses why you can’t.


If you’re reading this blog post, you’ve got to understand that I myself am not just preaching this stuff. I try to live it.

For me, I’ve identified that having a dope life with my wife and my kids is pretty much the most important thing I can do. Followed closely by my family, I want to help as many other people also discover their own “dope life” and actually have the courage to do it.

That’s why I write these blog posts. That’s why I do a weekly vlog. That’s why I share a bunch of resources and tools to help you with all of the step-by-step information that you need to actually make it happen.

If you’ve come across the Family Rocketship, I hope this stuff seeps into your veins. If you’re living an average life, I hope you start getting discontent. I want you to get a little agitated – enough to start making changes in your life. I hope you realize that you don’t (and shouldn’t) live an ordinary life.

I hope you understand that you have a bigger purpose than to simply process reports. There are places to see. Things to do. People to help and to learn from. You were meant for bigger things my friend.

It all starts with you. It starts with your desire to want more. It starts with your choice.


The world is waiting for you to decide. Will you give us something amazing? Or will we file away your story with the millions and millions of poor souls who played too small with life?

It is all. Up. To. You.

Please, for your life’s sake, choose something good!


Book Photo Credit

Stage Photo Credit

How to Raise Above the Doubters

How to Raise Above the Doubters

Doubters. Non-believers. Haters.

They’re all the same.

It’s my goal in this post to help you learn how to deal with and raise above any of the Negative Nancy’s in your life. Especially if you’re thinking about starting your own business, living abroad or traveling, or something else awesome.

Here’s a plain and simple fact: every time you start to do something cool, unique, and different, you’re going to attract some negative attention. You just will.

For example, a long time ago when I was headed off to an out-of-state college, one of my high school friends who was staying behind, tried to talk me out of it.

He said, “You know, having a college degree can make you overqualified for a lot of jobs. My sister has her degree and she can’t get hired anywhere.”

I’m not even kidding – he actually said that!

That might seem like a ridiculous example to you, but you can see what’s going on right? My friend obviously didn’t want to lose a friend and tried to find ways to keep me from leaving.


When I was 22, I met a guy who would go on to teach me a lot about business and got me started down the entrepreneurial path.

He taught me a lesson about human nature by comparing humans to crabs. He said that when he was a kid they went crabbing a lot.

He said as they caught a new crab, they would simply throw it in a bucket without a lid. Even though the bucket didn’t have a lid and the crabs were still alive, they never worried about the crabs escaping. Why? Because if one crab started to climb up towards the top, the other crabs would pull on it until it fell back down into the rest.

He taught me that people do the exact same thing.

Change is uncomfortable for most people. This is why most people live perfectly average lives. They settle with ‘good enough’.

And the second someone starts to journey out of the “bucket”, everyone around them pulls them back in.

If you’re not careful, you too can get pulled in to living an average life never fulling living up to what you could have been.



We have some great friends who are considering moving to Mexico to join us here in paradise for a year or so.

I, for one, am super excited. Not only would we get to have another fantastic family here on the island, but I know what’s in store for them.

The growth & learning, the opportunity, and of course, all of the fun they’re going to have. I know years from now, they’ll look back on it as one of the best years of their lives.

Recently, I got this message from my friend:

Holy cow!! Talk about push back and negative opinions!! Who knew so many people would have such strong opinions about our decision to move to Mexico for a year! And talk about doubters!!

When I saw the message, I wasn’t surprised.

In fact, every time my wife and I have done something a little “different”, we’ve always had pushback from our peers (and yes, that includes family members).

It’s just to be expected.


So you’ve decided to embark on your new adventure. You’re excited. You’re making plans. You’ve even told some of your closest friends and family.

And now you’re catching some flack from them.

Check out some of the following tips to help you overcome the negative influences.


Try to understand where they’re coming from. Are they envious? Are they sad to see you leave? Are they fearful?

Like I said already, most people are afraid of change and when they see you, someone they love, moving on to a new adventure, they react negatively. It means you’re leaving them behind (at least for a while).

Acknowledging this simple fact is a great first step to dealing with the situation positively. Instead of fighting back, you simply thank them for their opinion and secretly move forward with your plans.


If you’ve already decided to embark on your new life, hopefully you’ve done an assessment of your values and what’s most important to you.

If going away to college to get a degree or living abroad or starting a business will help you become happier, then stick to your guns.

Living your deepest values will give you the happiest life. Treasure that and don’t let anything impede that.


If they’re willing to listen, explain the benefits. Try to help them see why it’s important to you. Share how it lines up with what really makes you happy.

When applicable, explain what’s in it for them.

“Mom, if I can get this business of the ground, then I’ll able to help you and Dad out with your retirement…”

If they truly love you, they may not totally understand it, but they should still support your decision.

Be ready however that sometimes there’s just no reasoning with people. You’ve got to follow your heart and move forward anyhow.


FLY WITH THE EAGLESThis one sounds a bit harsh but sometimes you just have to ignore the negative influences.

This can be hard when it’s your own friends and family!

But, here’s the important thing to remember – many times, the same people giving you advice are completely ignorant themselves!

Want to live in another country? Have they ever lived abroad? No? Then don’t listen to them!

Want to start your own business? Have they ever been successful with their own business? No? Then don’t listen to them!

You get what I’m saying. If they haven’t been successful in the very thing you’re about to start, then do NOT listen to them. It’s a waste of time.

If you want advice on how to scale your business, you wouldn’t ask your neighbor who works at Home Depot!

Don’t be afraid to ignore when the source of the information doesn’t line up with your goals. Do the opposite – and that’s next!


Instead of trying to get support where it might not happen, look for support in the right places.

Who is already doing what you want to do? Can you reach out to them for guidance? Can you mirror what they’ve done? Can you follow them on social media or (ahem) their YouTube channel or blog?

If you’re married or are in a serious relationship, work together as a team. Keep the focus on your goal and only that.

Don’t be tempted to listen to anything that doesn’t advance you further towards your goal.


Remember that you’re not living to impress your neighbors, coworkers, friends or even family.

In the end, the most important thing in this life will be the relationships you have with yourself, your spouse, and your children.

You need to make sure you’re living the life you’re happy with. If starting in on a new adventure will kick-start that happiness, then you’ve got to do it!

And if you’ve come this far reading, you’ve got to do it! I just gave you the tools to deal with the haters.

Now you have to deal with being brave enough yourself to do the thing!


There Are Excuse Makers & Action TakersWhich Are You-

Excuse Makers & Action Takers – Which Are You?

I always love hearing from people who’ve decided to join the Family Rocketship in one way or another.

But with the messages and emails I’ve received, I’ve noticed that people fall into one of two different groups.

The first group is made up of the doers. These are the people that are making their ideal lifestyle happen. They’re the ones that show me their goals and even how they made the first steps into their new freedom lifestyle.

The second group is made up of the people who are NOT making it happen. They use all different kinds of tactics.

Some ask a lot of questions. Some spend too much time studying something. Some spend too much time on social media “making connections”.

Almost all of them make excuses in one way or another. They include:

  • “I’m too busy…”
  • “I’m a single parent…”
  • “I’m too old to get started…”
  • “I don’t have enough experience…”
  • “I’ve never had my own business before…”
  • “I don’t have enough money to start a business…”
  • “I didn’t go to school for this…”
  • “Isn’t the market saturated?”
  • “The government is preventing me from…”
  • “I live in a small town and know everyone already…”
  • “I live in a big city and can’t meet anyone…”
  • And about a million other excuses…

Some excuses are just dumb. Others are pretty smart. People have become really skilled at convincing themselves that they just can’t do it.

But an excuse, no matter how well crafted, is still an excuse. There’s no such thing as a good excuse.

“You can make excuses or make money.”

-Mark Cuban, Billionaire

Here’s the bottom line, if your excuse it talking you out of creating a better lifestyle for yourself, then it’s garbage. Complete utter rubbish.

There’s Never a Good Reason For Not Making Your Life Better

With what I’ve already mentioned, what group do you fall into?

Are you a doer and are actively working on making your life better?

Or are you making excuses?

If you’re making it happen, congratulations! I hope you and I can meet up sometime. If you come here to Cozumel, I’ll take you out for tacos!

“We are all self-made but only the successful will admit it.”

-Earl Nightingale 

If you’re making excuses, well amigo, just stop! I can’t really say it in a nicer way. I wish I could! Just stop with the freaking excuses and get to work!

Excuses Are Based On Fear

To get over the habit of making excuses, you have to understand that they all stem from fear.

Like I said, some people make really great sounding reasons for not taking action. But it doesn’t matter. It’s all based on fear.

You’ve got to switch that attitude and start to operate from a more positive place.

You’ve also got to recognize that nobody else is going to care about your life more than you. OK, maybe your mom does. 🙂  BUT, you can’t expect your mom to do everything for you!

It’s up to you and only you to take control of your life. If you accept this simple fact, your life will change for the better.

Besides, what’s the alternative?

Work at a job you despise, pay bills, and do that year and year until you die? What a waste!


Give Me Any Excuse and I’ll Debunk It

I’m not kidding. Send me your best excuse and I bet you I can squash it!

If Nick Vujicic can become a successful dude with literally no legs and no arms, you can too. I mean seriously!

Heck, one of my buddies is missing one eye entirely and has glaucoma in the other. He’s legally blind and has to use speech to text on his computer just to work. That said, he makes over $20K a month with his online leads business.

Chances are pretty good, if you have the ability to read this blog post, you can do whatever you want to with your life.

If your work schedule is really that full, then quit! Get another less stressful job so you can have time to start your own business.

If your school schedule is really too busy, then dial down your classes and get moving before and after school.

If your family responsibilities are too much, then learn to systematize everything. Get a set bedtime for the kids. Do chores on Monday. Do groceries on Tuesday. Then spend the rest of the week hustling on your ideal lifestyle.

I mean think about it, if you throw me any excuse about how bad you’ve got it, that’s all the more reason to change your life!

Your Actions Reflect Your Beliefs

If you think about it, everything you do is only a reflection of what you believe.

If you believe that life is hard, it will be. If you believe that having a job is the only way to make money, then that’s what you’ll do. If you believe that you’ll never be able to see and do cool stuff, then you’ll have a boring treadmill of a life.

On the flipside, if you believe that life is meant to be enjoyed, and fun, and fulfilling, then you’ll find ways to make it happen.

It’s how my wife and I operate. It’s what we teach our kids. It’s what we share with our friends. It’s what I preach here on Family Rocketship.

You have to think about your top priorities. What do you really want? Do you want to just commute to a job every day for 40 years and then die? Sounds pretty sucky to me.

Yet people do it. And they make excuses as to why they can’t do anything else. And even worse, they try to tear down anyone else doing anything different from them.

It’s up to you and only you to take control of your life. If you accept this simple fact, your life will change for the better.

Like I said before, there’s never a good excuse for NOT living your ideal lifestyle. You either man or woman-up and make it happen, or you live an average, miserable, unfulfilled life.

About now you might be thinking, “Sheesh! This guy is really laying it on thick!” And you’re right!

I’m trying to motivate you to get into the cool club of people having fun everyday! I’m trying to get you to feel just a touch guilty about not doing more to make your own life great. I want you to take action towards doing and seeing everything you’ve always wanted to.

There are other people doing it. Why not you?

Now, let me give you a few suggestions on how to actually make it all happen…

7 Simple Suggestions to Live Your Ideal Lifestyle

Walt Disney#1 – Ditch the Excuses

You just have to. No more excuses. Just don’t. Decide right now that instead of saying no to something, you’ll say yes. Then get busy figuring out how you can.

#2 – Get Clear On What You Really Want

This is also known as creating a vision. Picture whatever it is you want. Make a vision board. Put it on a post-it note. Write it on your mirror. Jot it down in your journal.

Whatever it is that you really want, make it really clear in your mind.

#3 – Set a Goal

This one sounds pretty obvious but most people don’t actually do it.

To make it a good goal, make it just big enough to challenge you but small enough to actually attain.

And be sure to write it down and post it where you can see it.

#4 – Baby Steps

Break down your goal into daily action steps. If you like, you can make them weekly.

Do not make them any bigger than that though (like bi-weekly or monthly). It will be too easy to postpone them.

#5 – Get an Accountability Partner

This can be your spouse or significant other. Or maybe it’s a friend or someone else you know.

The key is that you have to respect this person. Basically, you don’t want to let this person down. It makes it more motivational!

In my own case, it’s my wife. Even though we’ve been married for almost 13 years, I’m still trying to impress her.

But I also have an insurance policy – I have a business associate and friend who I meet with weekly. We keep each other accountable and moving forward in our respective businesses.

#6 – Take Daily Action

Actually DO the steps you listed in #4. This is the most important part! The dream lifestyle comes from doing something – from making it happen!

For me, I work from a daily to-do list. It’s old-school. I literally use a monthly calendar with daily to-do’s. Then I cross them off as I go.

#7 – Measure and Adjust

On a periodic basis, you want to look back at the progress you’ve made. What action items have you crossed off your list? What do you still have left to do?

How often you do this is up to you. Personally, I like to do this weekly. Sunday nights for me are a good time to look at what I’ve done. I also use it to get excited for the coming week and what I get to do.

Whenever you hit a big milestone, be sure to reward yourself appropriately! Go out for ice cream or tacos or whatever!

Just Do It!

Nike had it right. Just make it happen. Get rid of any thoughts or beliefs that you can’t do whatever you want. It’s not true!

Decide now that you’re going to make your life awesome. Decide that you’ll finally be proud of what you do and who you are. Decide that you’ll finally live the life you’re supposed to be living.


5 Steps to Make the Leap to Living Abroad Successfully

5 Steps to Make the Leap to Living Abroad Successfully

Maybe you’ve always been obsessed with living in Paris. Maybe you’ve always wanted to live in the Caribbean. Maybe you love Chinese food and want to go to the source. Whatever it may be, we’re talking about you living abroad!

Regardless of the exact reasons, there are certain things you need to do to make the jump to living in another country other than your own.

But first…


Why would it be good for you to live abroad?

I almost don’t even know how to answer this one. Why WOULDN’T you want to live in a cool place you’ve always dreamed about?

But to quickly answer my own question, here are some thoughts. By choosing to live abroad you’ll:

  • Learn about new cultures and increase your love and tolerance for people of all walks of life
  • Meet cool new people and friends you didn’t even know you had
  • Improve your communication skills
  • Possibly learn a new language
  • Become super intentional with what you own (escape consumerism habits)
  • Try & love new foods
  • Get to do the cool things your new country has to offer
  • Have a never ending pile of cool pics and videos
  • Help you learn about and improve yourself (maybe you need to develop your patience & flexibility for example…)
  • Come home with expanded horizons and an improved perception about people and life in general
  • And a million more great reasons…

Hopefully, you’ll consider living abroad. In fact, it used to be something only available to the super rich.

Now with the digital age, it’s becoming more and more popular. And it’s not reserved for college students backpacking through Europe. Heck, I have a wife and 3 kids and we’ve lived outside of our own country for 4 of the last 5 years alone!

If you decide to commit, here are some questions you’ll want to address first. In fact, these questions can basically serve as your checklist to get moving. Just follow the steps!


Where do you want to go? It seems pretty obvious I know. But you’ve got to go somewhere and with an entire world to choose from, narrowing it down can be harder than you think.

Some simple questions to ask yourself include:

  • What experiences do you want to have?
  • What kinds of things do you want to see?
  • Do you want to learn a new language?
  • What kind of food do you want to eat?
  • What do you want to learn? (If you want to learn how to be a samurai, Japan might be more appropriate than Greenland)
  • How close do you want to be to friends and family?

Just think about your values and what’s most important to you. Then think, does your country of choice line up with your values?

Sometimes you’ll come up with multiple countries that meet your requirements. In this case, it’s helpful to look at a map of the world and do a sort or “process of elimination” exercise.

When we decided to move back to Cozumel, Mexico, we started at the continent level. Antartica, Asia, and Africa were the first to go. Then South America was also out. We looked hard at Australia (actually, New Zealand – sorry my Aussie friends, soon enough we’ll get to Australia!).

Then we looked at Europe. We boiled it down to Spain versus Mexico. Obviously, Mexico beat out Spain… for now.

By the process of elimination and basing everything off of what’s most important to us, we ended up in a place that we absolutely love.

You can do the same.

I might add that the Riviera Maya is a lovely place… 🙂

Riviera Maya, Family Rocketship


Once you’ve decided which country you’re going to, you need to think about how long you’ll want to be there.

In most cases, you’ll have to take into account country visa requirements. Most likely, you’ll be there as a guest (like, not working there) so you’ll effectively be a tourist.

Every country has different lengths of time you can stay without incurring any penalties. For example, in Mexico, Colombia, and the U.K., you can stay up to 6 months on a simple tourist visa. For places like mainland Europe, it’s 90 days.

In most cases, you can extend your visa time or do a simple “visa run” and come back to your desired country.

Apart from the country requirements, you have to decide how long you just plain want to be gone. If this is your first go of it, maybe start with 90 or 180 days. If you’re feeling more adventurous and really want to get into the local culture, consider at least doing a year.

Oh and here’s something crazy – leave it open-ended! When we came to Cozumel the first time, we had decided on staying for 6 months to try it out. Long story short, we loved it so much we stayed for 2 ½ years. And then we came back!

If you can, simply decide to NOT decide how long you’ll be. Who knows, maybe you’ll fall in love with your new home and want to stay…


How are you going to pay for it all? It’s a question that tourists, locals, and even the government of your new country will care about also.

“What do you do for money?”

This is the number one question we get when people find out we live here. I just say, “I work online”.

If you work online, then you’re in luck! You’re already ahead of most people. Now you just gotta go!

If you don’t already work online, you have a few options.

  • Set up a remote-work arrangement with your employer – this works especially well if you’re work is online or computer-based. This doesn’t work so well for nurses, dentists, contractors or anything where you need to be physically present to do the work.
  • Save and go – decide to quit your job but before you do, save, save, save! This is what Heidi did when she went to Europe solo when she was single. She saved every penny until she had a large cushion. When the time came, she quit her job and took off to Europe for 5 weeks.
  • Sell and go – if you can’t save enough from your job, consider selling everything you own to finance the trip. We have some good friends here in Cozumel who actually flipped a house before taking off. It gave them the piece of mind that even though he was quitting his job, they would have money in the bank.
  • The 60-Day EntrepreneurStart a lifestyle business – there’s absolutely no doubt that this is my favorite option. Having your own reliable source of income is what I feel the best way to make sure you’ve got dinero for what you need. This is one of the reasons why I put together the 60-Day Entrepreneur program. Get started with your own business and you’ll never have to worry about income.
  • Combo package – mix and match any of the above suggestions. When we first started our own journey 7 years ago, we had already been saving but also decided to sell everything we owned to boost our savings account.

I should note there is another option here – you can always try to get a job where you’re going to live. But it’s not always ideal and can sometimes complicate getting a visa and so forth. But it’s something to keep in mind!

Do whatever works best for you. Just make sure you have at least double of what you think you’ll need just in case.


If you’re like most people in the western world, you have a lot of stuff. You may not realize it because it’s accumulated over years. Chances are, most of the stuff you have you don’t even need or use.

Just like with your income, you have some options with your stuff. You can:

  • Sell everything
  • Sell some things and put the rest in storage
  • Bring everything with you

When we left California this past year to head back to Mexico, we got rid of everything. I’m not kidding. The only things we saved were Heidi’s wedding dress, my 7mm wetsuit, photos, some books, and tax information. That’s really it!

Everything we owned suddenly got stuffed into a set of suitcases. It was great! It really feels good to be free from stuff!

Living Abroad

But what about the bigger stuff like cars and houses?

If you’re not driving your car to the new country (if you even can), sell it! Or let a friend or family member use or whatever. When Heidi’s cousin left for Mexico on his first 6 month stint, he sold his car. It also helped boost his savings.

But what about your house? If you rent, this one is easy. You just leave when your lease is up or get out of your lease early. Done.

If you own your home, then it’s a bit more challenging but you still have options. You can:

  • Sell your house
  • Rent it out
  • Get housesitters
  • Leave it as is and have someone check on it from time-to-time

What about your mail?

Hopefully you’re already living “green” and get most stuff digitally anyway. But with my own social commentary aside, there will inevitably be physical mail that comes. And occasionally it’s important.

One option is to get a PO Box and have someone you know to get the mail for you. Another option is to use a service like Traveling Mailbox or Earth Class Mail. Or you can always route everything to a friend or family member you trust.

With the stuff out of the way, now you have to…


If you’ve done all of the above, you’re already 90% of the way there! Now comes the last-minute but kind of fun stuff.

For starters, you can spend your time doing research on your new country. Before we came to Cozumel for the first time, I think I watched every single YouTube that had the word “Cozumel” in it. I also hung out on Google street view trying to get a feel for the place.

You can also grab any other items you might need. I’m not trying to encourage you to have more stuff in your life but you also want to be prepared. Will you need warm clothing? What about a new GoPro or camera? Do you have what you need for work?

You can also get mentally & emotionally ready. Spend time with any friends and family you want to. Get in any last-minute things you love from your native country (like cotton candy from Disneyland… mmmmmm)

If you’re going to be learning a new language, get a head start learning verbs and nouns on DuoLingo. Get on Google maps and check out your new city. Learn about how you’ll get around, the fun stuff there is to do, and places to eat.


If you take this post seriously, which I hope you do, I wish you the best of luck! Becoming an internationalist by living abroad is borderline magical for your lifestyle.

One final insider’s tip: be sure to be flexible and ready for adventure. Basically, as soon as you leave your own country, things are not as easy as you may be used to. That’s where the learning and fun kicks in.


The Not-So Secret Purpose Behind Family Rocketship

The Not-So Secret Purpose Behind Family Rocketship

A couple of years ago, we met up with some good friends in So Cal to go to Disneyland.

They came down from Seattle and we flew up from Cozumel.

My buddy and I were talking about our unique situations. We both had started our own companies from scratch and had grown them in a relatively short amount of time.

In addition to the income, we both found ourselves with a great deal of free time.

My friend said, “You know what I want? I want someone who’s able to go snowboarding with me on a Wednesday morning. Like, they have the financial ability and the free time to do it.”

I knew exactly what he meant.

Most of our friends are busy at jobs and don’t have a lot of free time to take off and do cool stuff in the middle of the week.

That’s not necessarily a bad thing. Making money for your family is important, obviously.

But making money doesn’t have to be tied to a job. There’s a way to make a lot of money while simultaneously freeing up your time.

And this brings me to the big point of the Family Rocketship… Read more

New Escapologist

How to Escape Everything

The following is a guest post from my new friend Robert of New Escapologist. He and I speak the same language – it’s the language of personal sovereignty.

He’s currently in the process of publishing his book – Escape Everything. A book which, in Robert’s words, “shows once and for all that escape is possible for those who want out”. Be sure to check it out!

Enter Robert…


Hello. My name’s Robert. At the astonishingly impudent age of 26 I decided that the conventional world of work, mortgages and pension plans wasn’t something I was very interested in.

More interesting to me was finding a way to live without all that bluster, to travel somewhat and to move to Canada, a country to which I’ve always had an admittedly vague emotional connection. I’m now 32, a resident of Canada, travelling twice yearly and living fairly independently of the daily grind.

What do I do with my time? I rise late; read library books; go for walks; drink beer; cook; spend time with my partner; and further my personal projects, which largely consist of writing words in an increasingly competent fashion and trying to convince people to read them.

To many, this is a ridiculous way to spend a human life. How can I possibly earn enough to live on? Why would I turn my back on a tried-and-tested, perfectly safe lifestyle? Aren’t I grateful for the affluence afforded to me by my parents and education? What gets me out of bed in the morning? What does Canada have that Britain doesn’t?

These aren’t unreasonable questions, especially when they come from the indentured slaves most people have allowed themselves to become.

Read more


Why Being Picky is a Good Thing

“Did you know my dad doesn’t like bacon? Isn’t that crazy?!”

My distaste for bacon is one of my daughter’s favorite talking points. She’s told every extended family member and every one of our friends. She’s even told random strangers. It fascinates her.

Yes, it’s true. I can’t stand bacon. It’s basically flavored fried fat. I just don’t see the point. I’d rather waste the calories on something else.

While I’m at it, here are two more foods that I can’t stand – avocado and its diarrhea cousin, guacamole. They’re both like green squishy swamp snot.

There, I said it! It’s out there for the world to know about how I feel about bacon, avocado, and guacamole.

I know at this point, most of you think I’m crazy. You might even say I’m picky. I’ve even been called prideful.

I just don’t see it that way. I prefer the term “refined”.

Read more

What Every 30 Something Should be Deeply Concerned About, Family Rocketship

What Every 30-Something Should Be Deeply Concerned About

I took a sip of Gatorade and processed what my buddy Connor just said.

We were climbing Mt. Si outside of Seattle, Washington. 4000 vertical feet in 4 miles. It’s a good climb with a payoff of seeing the entire Puget Sound area from the summit.

A hike like that gives you time to chat about a lot of things. One of the topics was our own fitness while still in our 30’s.

Connor said something profound.

He said, “Basically, how you treat your body during your 30’s will determine how you go into the rest of your life. By working out now, you’re going to head into your midlife years nice and fit. What you do in your 30’s determines how you’ll enjoy the rest of your life.”

Connor is right.

But in more ways that one.

If You’re in Your 30’s…

This is my appeal to you, my 30-something comrades.

This is my call to arms to get you moving and create the life you want. Not just the life you think you have to have.

About a month ago, I turned 36. (gulp)

That’s it. I’m officially on the downside of my 30’s.

As always when I complete another year of life, it got me thinking. For those of us in our 30’s, we have a unique opportunity to really make it happen.

Here’s why.

Read more

Death, Atheism, and Living the Dream

*Note – this post is a bit more philosophical than practical but hopefully there’s some value in there for you anyhow.

This week, I was saddened to hear of the loss of an old high school football buddy. He was a cool guy. He was the same age as me – 35.

Naturally, I spent some time remembering him and then thinking about my own life and situation.

It’s a sobering thought knowing that you could “go at any time”.

It’s also incredibly motivational.

The Gray Cubicle Prison

I used to sit in a cubicle. I did it for 40+ hours a week. I spent another 20+ hours a week commuting.

During my lunch breaks, I tried to avoid the typical lunch places. I couldn’t stand seeing all of the other worker bees with their khaki Dockers and work badges hanging neatly from their belts.

Instead, I went to parks and even stores. I used to walk aimlessly around Target looking at the “normal people” who somehow escaped having to be at a job.

I used to wonder what they did. How did they not have to get back to a boss? How did they make money?

What allowed them to wander freely without any buzzing in their head that they had to clock in again?

After my lunch break, I used to log back in to my computer only to see a screensaver of a tropical island staring at me.

With a little sigh, I’d start pouring through emails again waiting until after 5 when I was then allowed to go back to my family.

Bottom line, I spent the best waking hours of my life doing something I didn’t want to do with people that weren’t my family all while dreaming of something better.

I was dying. Slowly. Methodically. One time card after another.

Read more

Confessions of an American Mexican

Confessions of an American Mexican

I woke up just after 6 am this morning to the sound of my 8 month old baby saying what sounded like “Dada”. I looked into the crib and saw her sitting up and smiling at me.

“Dada”, she repeated with a huge grin.

I took her out of her crib and laid her next to her still resting mom.

I then looked out of our bedroom window to a beautiful new day. The white puffy clouds were already moving past in the tropical breeze.

The bright blue sky seemed to accent a patch of green jungle that lies between our house and the Caribbean Sea.

I spread my arms out wide in gratitude, took a deep breath and thought, “It’s Friday”. Always a good day.

“And I freaken’ live in Cozumel with my family!” Read more

How to Free Yourself from the Grasp of "Stuff"

How to Free Yourself from the Grasp of “Stuff”

A lot has been written about this already but I figured I’d take a stab at it basing it off of my own recent experiences. Not too long ago, my wife and I decided to sell most of everything we own and take our little family out to vagabond for a while. It was a move designed to kick start our “real life” and quit the nonsense of the numbing 9 – 5 treadmill most are stuck in.

So, why do you have stuff?

Let’s get to the basics shall we? Let’s really boil it down. You need food. You need shelter. You need clothing. Pretty simple right? Beyond that, everything is just extra.


So there are some things we need in order to get the food, shelter, & clothing. In my case, I work online so I say I just have to have my laptop! I also need a flat surface to type on (preferably a nice desk) and a power source and an internet connection. Right?

My justification comes in when I say it’s how I provide food, shelter, and clothing for my family. OK. The computer can stay. Stuff that helps you generate income generally doesn’t require too much anyway.

But what about the sweet 42” Sony Bravia LCD TV we had? In this case, it was something that provided entertainment. If it doesn’t actively help you generate food, shelter, and clothing then it’s entertainment. Here is where the line gets fuzzy and here is where you have to focus.

Doll collections, fancy china plates, baseball cards from 5th grade, an absurd amount of candles, whatever –  all of this is really just a form of entertainment.

When stuff starts to own you

I’m not saying it’s wrong to spend money on things or collect stuff (I love scuba gear and books myself). The catch is when the stuff starts to own you. As it’s often said, when you take possession of an object, it begins to take possession of you. It’s your attitude towards the object that causes the possession.

Think of the guy who spends more time waxing his sports car than with his family. Or the woman who has enough shoes in her closet to supply a small country. Stereotypical examples I know, but you get the point.

So how do you know when your stuff is possessing you? Here’s a way to find out. Go to one of your precious objects and look at it. Now ask yourself if you could you sell it? Could you slap it on Craigslist and get rid of it today? Or even better, give it away to someone who would really love it or could really use it? If you can’t, perhaps you’ve become a slave to an object. Not a fun place to be.

Where’s the line between having stuff and materialism?

The other day I read a great post by Adam Baker and it really struck a nerve. I watched a video in awe where people were literally trampling each other to get to into stores to buy stuff. It was bananas!

It made me think about materialism. What comes to mind when you think materialism? Perhaps you think of the countless people shopping on Rodeo Drive in Beverly Hills? Maybe you think about diamond necklaces and fancy sports cars? Maybe you think about people breaking arms to get the latest Xbox?

Here’s another question – have you ever viewed materialism as holding onto that which you can’t let go? You may not think that you’re materialistic in the traditional sense but the bottom line is you’re possessed by an object and can’t let it go. This is a form of materialism.

Is all stuff bad?

No! I’m not saying to shed everything entirely forevermore. Stuff is good. A grand piano for a talented child is an amazing gift. A computer for a developing writer is perfect. A luxury car or yacht to fulfill a dream – awesome!

What I AM saying is that the most important thing is to recognize is your relationship to that stuff! It has to actively contribute to your life. It has to add value to your life. It has to serve you and not the other way around.

In my case, I’m at a point in life where I’m much more interested in experiencing things than having them. I know, I’m part of a very small minority, but what a liberated group of people we are!

Making space – physically and mentally

Tim Ferriss, in his book, The 4-Hour Work Week, talks about how getting rid of stuff from his apartment not only freed up the physical space, but mental space. As he puts it, “It was as if I had 20 mental applications running simultaneously before, and now I had just one or two. My thinking was clearer and I was much, much happier.”

Letting go of the things is hard at first. I know. It sucked watching my surfboards drive away in the back of someone else’s truck. It was sad to see our beautiful leather reclining sofas packed up. That was made even worse when our 2 year old kept saying, “Daddy, that man is taking our couches. Make him stop.”

But each time something left us, we somehow felt a bit lighter and bit closer to our dream of being mobile and free. As Tim said, we were much, much happier.

Even if you’re not trying to be mobile like me, there comes a time when we all just have too much stuff. It’s inevitable. The universe likes to fill space and the same goes for empty walls and closets. So the time comes when you need to shed some weight.

How to decide what stays and what goes?

One of the easiest ways to decide what goes and what can stay is to decide the sentimental and functional value of each object. I understand sentimental but you have to draw a line somewhere. Get the help of a good friend or neighbor to help you draw the line. That part is important.

To determine the functional value of each object is easier. Just ask yourself, “Do I use this (fill in the object)?” Why not? How long has it been since the last time you used it? Think about these things with everything you see.

You should do this often. Spring cleaning might not be enough. I think perhaps a monthly introspection and then action of selling, recycling, or giving stuff away.

You can also pay attention to what you buy and how often. The next time you’re at the store or mall, just ask yourself, “What value will this add to my life?” If you can really justify it, cool, buy it! If not, walk out of the store with nothing in your hands and your head held high! Take pride knowing you’re smarter than the shiny, glowing marketing laid before you.

The freedom of a minimalist lifestyle

There are a lot of people who are much more experienced than I am to really address the issue of minimalism. I’m just getting started on living in this way. I can tell you that it’s incredibly liberating. It’s hard to describe but life somehow seems a bit more focused, clean, and free.

The bigger picture is this: we’re all simply travelers on this adventure called life. We will die and we will leave our stuff behind. Stuff is good. It adds to life. It’s just important to have the proper perspective. If you can’t bear the thought of living without it, it’s time do some serious reflection.

What do you think? Are you a lover of stuff or is it just you and a knapsack?


10 Tips for Quickly Adapting to a New Place

On Change: 10 Tips for Quickly Adapting to a New Place

Sooner or later, you’re going to leave home and journey to a new place. It may be because of a new career opportunity, extended vacation, or even self imposed vagabonding! Leaving everything that you’re familiar with isn’t always easy even if you’re traveling to a really cool place with really cool people. Sometimes feelings of homesickness or even slight depression are easy to slip into.

So what’s the solution?

Well, I don’t pretend to be an expert but I do have some experience. With more than 20 moves in the last 12 years I know something about adjusting. The following tips have worked for me.

1 – Do a Mental Check

Nothing will shape your new experience as much as your attitude. Try your best to choose to be positive. When you’re fighting homesickness, choosing to be happy is vital. Easier said than done I know but at least try. If this is hard, don’t worry, there’s more tips to help.

2 – Be Grateful

Closely related to choosing to have an awesome attitude is to remember to be grateful. Even if you find yourself in the worst of circumstances, there’s always something to be grateful for. Always.

3 – Bring Something Familiar

Before you leave, bring something with you that’s familiar. Preferably this is something that’s also functional in your journey. For me, this means my backpack that I take everywhere with me. It could be a book, a jacket, or even a pillow case! If you have kids, make sure they have something familiar like a toy, blanket, or doll.

4 – Organize and Clean

Maybe your new place needs a little spring cleaning or just some rearranging. Change your new place to your liking. Add a flower. Hang a picture. Make it home. Similar to this is to…

5 – Take Stock of What You Have

Chances are, you have everything you need already. You probably have some means for food and shelter. With the basics covered, move on to what else there is to see and do in the area. And that leads to the next tip.

6 – Make It An Adventure!

Get outside! Explore and familiarize yourself with your new surroundings. There’s something cool about every place you go. Getting to know your way around will help you feel more at home. Plus, you never know what beautiful places there are until you get out and see them!

7 – Exercise

This is one that Heidi made me put in. While it’s never been part of my “adjustment routine”, I know that exercise helps you increase your energy and feel positive. Plus it has the potential to help you get outdoors and to meet people doing the same thing. If you’re in a different culture, few things help you bond better with the locals than doing something physical.

8 – Keep in Touch

Friends and family offer the familiar connection we all need. Now with the internet and cell phones, there’s no reason to be out of touch. If your friends or family happen to be with you, share it together. Express your feelings. Chances are, your friends or family members are feeling the same and you can work through it together.

9 – Meet New People 

Just as you need that familiar connection by keeping in touch with your family and friends, you should be excited to meet new people. There is so much to learn from every person you meet! Often, some of your biggest life changes will be a result of meeting cool, new people. There’s always room for more friends in your life.

10 – Serve Others

I can think of no better way to feel better than to serve others. Thinking of others is the best solution to feeling better yourself. By getting out and serving in your new community, you’ll feel better yourself and you’ll also be making many new friends. It’s hard to feel sorry for yourself when you’re involved in something good.

The overall message here is to be active! Activity drives away homesickness. Change is hard but it’s the only way to growth. It’s always worth it in the end.

In your experience what else helps?